
In 2008, Gerber Rigler launched Documentary.org, a buzzing video and content hub sponsored by Adobe and IDA serving the documentary filmmaking community that the Hollywood Reporter described as having ‘gorgeous design and clean navigation.’
The IDA communicates through Documentary magazine (4 issues per year), the IDA website (www.documentary.org), bi-weekly e-mail eNewsletters, and a year round series of documentary film events across the country, culminating with the annual IDA Awards gala in December.
Each year, IDA’s Academy-Awards-qualifying DocuWeek showcase and the IDA Awards promote the best documentary films of the year to a worldwide audience. During the annual gala event the IDA hands out the premiere documentary film awards which are being perceived as a key barometer to the Academy Award documentary film nominees.
During its 25th anniversary year, the IDA took the unique opportunity to transform itself into a global 2.0 media organization. From there-on, everything the organization is involved in would leave an imprint on the website.
© 2012 Gerber Rigler, llc